Branding Demystified: Beyond Logos and Taglines
Understand the true essence of branding – it's not just logos, taglines, or advertising, but the gut feeling your customers have about your product, service, or company. Learn how to influence and manage that perception across all aspects of your business.
Flexible Schedule
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Program Modules
What You'll Accomplish
- Differentiate between branding and common misconceptions like logo design, product, promise, and advertising.
- Understand that a brand is a customer's gut feeling and reputation.
- Recognize that every employee impacts the brand.
- Understand that branding is a result of consistent behavior and messaging.
Free for you
Full program access + updates